Biography

ChuckFullChuck Moyer is the founder and president of Fat Margins. He has served as an advisor to business owners for nearly forty years. For twenty of those years he owned his own Certified Public Accounting firm, developing expertise in many diverse industries including automotive parts, aircraft dealerships, manufacturers, multi-partner professional service firms, and nationally distributed wineries.

He offers a wide-ranged, experienced, and practical viewpoint to his clients and workshop participants. Whether leading a team of systems designers in redesigning the accounting and reporting systems for a $50 million dollar auto parts wholesaler, a system for measuring customer profitability for an $18 million dollar CPA firm, leading a group of seasoned business owners in a Profit Margin Mastery workshop, or advising business owners on how to strategically market and price their products, Chuck brings an awareness of the impact of his recommendations on all parts of a business. Not an “ivory –tower” accountant and number cruncher, he contributes real-life business savvy and insight to his assignments.

He has successfully negotiated business acquisitions and raised both bank and private-placement financing for clients.

As a speaker, Chuck is dynamic and entertaining, engaging audiences in an interactive, on-going dialogue. He uses real-life stories to impart new concepts and show how they can be used to improve a business.

Chuck has training in several disciplines including accounting, finance, marketing, and pricing. An adjunct college professor, he holds a Professional Pricing Certificate from the Professional Pricing Society and a Personal Financial Planning Certificate with distinction, from the University of California, Berkeley.